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The Market-friendly Regulatory Reform

Restrictions on the ownership in Satellite broadcasting and terrestrial DMB to be eased
  • Equity to be achieved in competition with cable broadcasting, satellite’s main competitor by lifting cap on foreign shareholding in satellite broadcasting (currently 33%)
  • Restrictions on shareholding per owner (currently 30%) to be relieved for struggling SME terrestrial DMB in order to boost new investment
    • Small and Medium DMB Operators: YTN DMB, U1 Media and Korea DMB
Deregulations on broadcasting commercials and introduction of Media Representatives
  • Deregulations on broadcasting commercials and introduction of Media Representatives to stimulate broadcast advertising industry and broaden market freedom
    • Introduction of virtual advertisements, a new type of broadcast advertising reflecting the development of broad cast technologies
    • Detailed measures to be outlined (permitted hours and genre etc.) after virtual advertising is defined in broad2017-09-25 casting law
    • Competition introduced in the broadcast advertising market (preventing monopoly by KOBACO-)
    • The impacts of competition on the broadcast advertising market and on other media including newspapers to be 2017-09-25 scrutinized and views of stakeholders to be reviewed before policy making
Improvement of entry into telecommunications market and pricing regulations
  • Administrative work to be consolidated enabling all the key services available with just one time permission
    • Shifting permission to registration system to be reviewed for the long term
  • Permission on pricing to be revised in a way that promotes competition in the market and reduces financial burdens on households
New mid and long term policy direction to be offered
  • New telecommunication policy direction to be defined to promote competition among operators and revitalize the market
    • Merits of previous policies and changes in domestic and overseas market to be analyzed
    • Based on the analysis, the optimal alternative to be reviewed to encourage competition and Investment
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